
Durée du programme
2 Semaines
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Durée du cours
Plan de cours
Introduction à l'analyse d'affaires
Ce module présente l'analyse commerciale, couvrant les techniques pour identifier les besoins commerciaux, recueillir les exigences et concevoir des solutions efficaces. Il explore des concepts clés tels que l'analyse des parties prenantes, l'analyse SWOT et le rôle d'un analyste commercial dans la facilitation d'un changement organisationnel réussi.
Cadres et méthodologies d'analyse commerciale
Élicitation et documentation des exigences
Communication et gestion des parties prenantes
Résolution de problèmes et pensée critique
Outils et logiciels d'analyse d'affaires
Analyse commerciale en pratique
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