Master Certificate in Generative AI for Business Leaders
Master Certificate in Generative AI for Business Leaders
Fast Track Your Career
Fast Track Your Career
Harness AI to Transform Strategy, Operations & Decision-Making Across the Enterprise
Designed for business leaders, this program builds essential literacy in AI, machine learning, and generative AI—equipping you to lead enterprise-wide transformation. You'll explore the GenAI tech stack, foundation models, and scalable cloud deployment strategies, while uncovering practical applications in automation, customer experience, marketing, and R&D. With a focus on ROI, responsible AI, and competitive advantage, you'll gain the tools to turn AI innovation into impactful, strategic outcomes.
Talk to an Advisor
Talk to an Advisor
Duration
5 months
Duration
5 months
Duration
5 months
Start Date
Registration Deadline
Start Date
Registration Deadline
Start Date
Registration Deadline
Program Overview
Program Overview
GenAI Applications for Leaders – Program Overview
Lead your organization’s GenAI transformation with confidence. This executive-focused program blends strategic insight with hands-on experience, enabling leaders to drive innovation, operational efficiency, and responsible AI adoption across business functions. Through real-world case studies, expert-led sessions, and industry-relevant projects, you’ll learn to turn GenAI from a buzzword into a business advantage.
Choose How You Learn
We’ve designed flexible learning formats to fit different student needs, learning styles, and budgets - giving you the freedom to choose how you want to build your career.
Step 1: Choose Your Career Path
Features:
Meet with the program director
Complete a Skill assessment
Begin with introductory and prerequisite courses
Price:
starting as low as 499 $ - credited towards tuition
Confirmation of admission into the diploma program
Instructor-Led (Online Live Classes)
Features:
Live online workshops classes led by experienced instructors
Interactive discussions, direct Q&A, and peer collaboration, customized labs and group projects
1:1 mentor support for career alignment
Job-readiness workshops (resume, interview prep, consulting exposure)
Price:
Diploma Program | call us
*Apply for Scholarship towards the tuition fees
Course Outline
Course Outline
This executive-level Generative AI training for business leaders equips you with the strategic skills to lead enterprise-wide GenAI adoption and innovation. Explore high-impact generative AI use cases in sales, marketing, data analytics, engineering, and operations. Learn to evaluate AI opportunities, implement scalable AI-powered business solutions, and accelerate digital transformation to boost efficiency, innovation, and measurable business outcomes.
Download Outline
AI Literacy for Business Leaders
Gain foundational knowledge of AI, ML, and Generative AI tailored for business leaders. Understand how core technologies like neural networks, GANs, transformers, and LLMs create business value and inform strategic decision-making.
Concepts Learned:
AI, ML, and Generative AI fundamentals
Key differences between AI and Generative AI
Supervised, unsupervised, and reinforcement learning
Neural networks, GANs, transformers, and LLMs
Chatbots for customer engagement and automation
AI output tuning: temperature & sampling methods
SKILLS GAINED
Framer is a web builder for creative pros. Be sure to check out framer.com to learn more.
Framer is a web builder for creative pros. Be sure to check out framer.com to learn more.
SKILLS GAINED
……………………..
AI Literacy for Business Leaders
Gain foundational knowledge of AI, ML, and Generative AI tailored for business leaders. Understand how core technologies like neural networks, GANs, transformers, and LLMs create business value and inform strategic decision-making.
Concepts Learned:
AI, ML, and Generative AI fundamentals
Key differences between AI and Generative AI
Supervised, unsupervised, and reinforcement learning
Neural networks, GANs, transformers, and LLMs
Chatbots for customer engagement and automation
AI output tuning: temperature & sampling methods
SKILLS GAINED
……………………..
Framer is a web builder for creative pros. Be sure to check out framer.com to learn more.
Framer is a web builder for creative pros. Be sure to check out framer.com to learn more.
SKILLS GAINED
……………………..
Generative AI Tech Stack
Understand the tools, infrastructure, and deployment practices required to scale enterprise-grade generative AI solutions. Learn to balance performance, cost, and scalability while leveraging cloud environments.
Concepts Learned:
GenAI infrastructure and components
Foundation models: open-source vs. proprietary
Scalability and cost trade-offs
LLMOps and AI deployment workflows
Fine-tuning vs. Retrieval-Augmented Generation (RAG)
Cloud and compute resources for scaling AI
SKILLS GAINED
……………………..
Framer is a web builder for creative pros. Be sure to check out framer.com to learn more.
Framer is a web builder for creative pros. Be sure to check out framer.com to learn more.
SKILLS GAINED
……………………..
Workflow Automation with AI
Automate repetitive tasks and streamline workflows with AI-powered tools. Learn to build integrations with Zapier, OpenAI APIs, and automation frameworks for sales, marketing, and operations.
Concepts Learned:
Workflow automation fundamentals
Zapier triggers and multistep Zaps
OpenAI API integration for smart tasks
Content, email, and social automation
Debugging and scaling automated workflows
SKILLS GAINED
……………………..
Workflow Automation with AI
Automate repetitive tasks and streamline workflows with AI-powered tools. Learn to build integrations with Zapier, OpenAI APIs, and automation frameworks for sales, marketing, and operations.
Concepts Learned:
Workflow automation fundamentals
Zapier triggers and multistep Zaps
OpenAI API integration for smart tasks
Content, email, and social automation
Debugging and scaling automated workflows
SKILLS GAINED
……………………..
Generative AI Use Cases: Sales & Marketing
Discover how Generative AI transforms sales and marketing through personalized campaigns, predictive analytics, and AI-powered engagement.
Concepts Learned:
AI in lead generation and segmentation
AI-generated content and personalized campaigns
Sales forecasting and predictive analytics
Conversational AI for engagement
Case studies and implementation challenges
SKILLS GAINED
……………………..
Generative AI Use Cases: Sales & Marketing
Discover how Generative AI transforms sales and marketing through personalized campaigns, predictive analytics, and AI-powered engagement.
Concepts Learned:
AI in lead generation and segmentation
AI-generated content and personalized campaigns
Sales forecasting and predictive analytics
Conversational AI for engagement
Case studies and implementation challenges
SKILLS GAINED
……………………..
Generative AI Use Cases: Customer Service
Enhance customer service operations with AI-driven personalization, automated problem resolution, and sentiment analysis.
Concepts Learned:
AI in customer service operations
Chatbot and virtual assistant deployment
Automated resolution workflows
Sentiment analysis for insights
Case studies in service automation
SKILLS GAINED
……………………..
Generative AI Use Cases: Customer Service
Enhance customer service operations with AI-driven personalization, automated problem resolution, and sentiment analysis.
Concepts Learned:
AI in customer service operations
Chatbot and virtual assistant deployment
Automated resolution workflows
Sentiment analysis for insights
Case studies in service automation
SKILLS GAINED
……………………..
Generative AI Use Cases: Software Engineering
Description:
Learn how AI accelerates software development with automated code generation, testing, documentation, and security assessments.
Concepts Learned:
AI-assisted code writing and completion
Test generation and automated QA
Documentation generation with AI
Code optimization and refactoring
AI-powered UI/UX design support
Future of no-code AI-driven development
SKILLS GAINED
……………………..
Generative AI Use Cases: Software Engineering
Description:
Learn how AI accelerates software development with automated code generation, testing, documentation, and security assessments.
Concepts Learned:
AI-assisted code writing and completion
Test generation and automated QA
Documentation generation with AI
Code optimization and refactoring
AI-powered UI/UX design support
Future of no-code AI-driven development
SKILLS GAINED
……………………..
Generative AI Use Cases: Data Analytics
Transform data analytics workflows using AI-driven insights, anomaly detection, predictive modeling, and scenario simulation.
Concepts Learned:
AI-powered data exploration
Pattern recognition and hypothesis generation
Anomaly and outlier detection
Predictive modeling and forecasting
Scenario simulations and risk analysis
SKILLS GAINED
……………………..
Generative AI Use Cases: Data Analytics
Transform data analytics workflows using AI-driven insights, anomaly detection, predictive modeling, and scenario simulation.
Concepts Learned:
AI-powered data exploration
Pattern recognition and hypothesis generation
Anomaly and outlier detection
Predictive modeling and forecasting
Scenario simulations and risk analysis
SKILLS GAINED
……………………..
Generative AI Use Cases: Product R&D
Accelerate product innovation with AI-driven research, market analysis, and prototyping.
Concepts Learned:
AI in market research and customer journey mapping
AI-driven prototyping and rapid design
SWOT and risk analysis with AI insights
Predictive UX and real-time monitoring
Ethical considerations in AI-powered R&D
SKILLS GAINED
……………………..
Generative AI Use Cases: Product R&D
Accelerate product innovation with AI-driven research, market analysis, and prototyping.
Concepts Learned:
AI in market research and customer journey mapping
AI-driven prototyping and rapid design
SWOT and risk analysis with AI insights
Predictive UX and real-time monitoring
Ethical considerations in AI-powered R&D
SKILLS GAINED
……………………..
Ethics and Economics of Generative AI
Understand the financial and ethical implications of deploying GenAI, from ROI measurement to regulatory compliance.
Concepts Learned:
Cost modeling and AI project ROI
Economic trade-offs of AI vs. manual workflows
Fairness, bias, and accountability risks
Data privacy and compliance frameworks
Future global regulatory trends in AI
SKILLS GAINED
……………………..
Ethics and Economics of Generative AI
Understand the financial and ethical implications of deploying GenAI, from ROI measurement to regulatory compliance.
Concepts Learned:
Cost modeling and AI project ROI
Economic trade-offs of AI vs. manual workflows
Fairness, bias, and accountability risks
Data privacy and compliance frameworks
Future global regulatory trends in AI
SKILLS GAINED
……………………..
Microsoft Copilot for Business
Learn to integrate Microsoft Copilot into enterprise workflows to boost productivity across sales, IT, HR, marketing, and finance.
Concepts Learned:
Microsoft Copilot features and capabilities
Copilot in sales optimization and proposal writing
Copilot for IT troubleshooting and security
Copilot for marketing, finance, and HR tasks
Best practices for Copilot adoption
SKILLS GAINED
……………………..
Generative AI Tech Stack
Understand the tools, infrastructure, and deployment practices required to scale enterprise-grade generative AI solutions. Learn to balance performance, cost, and scalability while leveraging cloud environments.
Concepts Learned:
GenAI infrastructure and components
Foundation models: open-source vs. proprietary
Scalability and cost trade-offs
LLMOps and AI deployment workflows
Fine-tuning vs. Retrieval-Augmented Generation (RAG)
Cloud and compute resources for scaling AI
SKILLS GAINED
Workflow Automation with AI
Automate repetitive tasks and streamline workflows with AI-powered tools. Learn to build integrations with Zapier, OpenAI APIs, and automation frameworks for sales, marketing, and operations.
Concepts Learned:
Workflow automation fundamentals
Zapier triggers and multistep Zaps
OpenAI API integration for smart tasks
Content, email, and social automation
Debugging and scaling automated workflows
SKILLS GAINED
Generative AI Use Cases: Sales & Marketing
Discover how Generative AI transforms sales and marketing through personalized campaigns, predictive analytics, and AI-powered engagement.
Concepts Learned:
AI in lead generation and segmentation
AI-generated content and personalized campaigns
Sales forecasting and predictive analytics
Conversational AI for engagement
Case studies and implementation challenges
SKILLS GAINED
Generative AI Use Cases: Customer Service
Enhance customer service operations with AI-driven personalization, automated problem resolution, and sentiment analysis.
Concepts Learned:
AI in customer service operations
Chatbot and virtual assistant deployment
Automated resolution workflows
Sentiment analysis for insights
Case studies in service automation
SKILLS GAINED
Generative AI Use Cases: Software Engineering
Description:
Learn how AI accelerates software development with automated code generation, testing, documentation, and security assessments.
Concepts Learned:
AI-assisted code writing and completion
Test generation and automated QA
Documentation generation with AI
Code optimization and refactoring
AI-powered UI/UX design support
Future of no-code AI-driven development
SKILLS GAINED
Generative AI Use Cases: Data Analytics
Transform data analytics workflows using AI-driven insights, anomaly detection, predictive modeling, and scenario simulation.
Concepts Learned:
AI-powered data exploration
Pattern recognition and hypothesis generation
Anomaly and outlier detection
Predictive modeling and forecasting
Scenario simulations and risk analysis
SKILLS GAINED
Generative AI Use Cases: Product R&D
Accelerate product innovation with AI-driven research, market analysis, and prototyping.
Concepts Learned:
AI in market research and customer journey mapping
AI-driven prototyping and rapid design
SWOT and risk analysis with AI insights
Predictive UX and real-time monitoring
Ethical considerations in AI-powered R&D
SKILLS GAINED
Ethics and Economics of Generative AI
Understand the financial and ethical implications of deploying GenAI, from ROI measurement to regulatory compliance.
Concepts Learned:
Cost modeling and AI project ROI
Economic trade-offs of AI vs. manual workflows
Fairness, bias, and accountability risks
Data privacy and compliance frameworks
Future global regulatory trends in AI
SKILLS GAINED
Microsoft Copilot for Business
Learn to integrate Microsoft Copilot into enterprise workflows to boost productivity across sales, IT, HR, marketing, and finance.
Concepts Learned:
Microsoft Copilot features and capabilities
Copilot in sales optimization and proposal writing
Copilot for IT troubleshooting and security
Copilot for marketing, finance, and HR tasks
Best practices for Copilot adoption
SKILLS GAINED
How to Apply
How to Apply
Scholarships
Financial Aid
Financial Aid
Admission
process
Eligibility
Admission Process
Step 1: Book an Appointment with an Advisor
Step 2: Prepare Your Documents
Diploma and transcripts (High School, CEGEP, College, or University)
Birth Certificate (in English or French)
Proof of Canadian status
French language proficiency proof
Current resume
Two government-issued photo IDs
Step 3: Pay Application Fees
$50 application + $150 registration.
Step 4: Submit Your Application Form
Talk to an Advisor
Financial Aid
Scholarships
Scholarships
Admission process
Eligibility
Our financial partners offer loans and personalized support to local entrepreneurs and internationally trained professionals.
You can also apply with the government to get financial aid through the AFE loan program (Aide financière aux études/Student financial assistance).
➔ Attend an Info Session
➔ Meet an Advisor
➔ Submit Documents
➔ Get Scholarship
➔ Begin your Career
Attend an infosession
Scholarships
Financial Aid
Scholarships
Scholarships
Admission process
Eligibility
Our financial partners offer loans and personalized support to local entrepreneurs and internationally trained professionals.
You can also apply with the government to get financial aid through the AFE loan program (Aide financière aux études/Student financial assistance).
➔ Attend an Info Session
➔ Meet an Advisor
➔ Submit Documents
➔ Get Scholarship
➔ Begin your Career
Attend an infosession
Scholarships
Reach us
Reach us
Meet & Greet
Schedule a meeting with our Advisors and discuss all the opportunities at MCIT.
Meet us
Meet & Greet
Schedule a meeting with our Advisors and discuss all the opportunities at MCIT.
Meet us
Schedule a meeting with our Advisors and discuss all the opportunities at MCIT.
1:1 with Advisor
Meet us
Schedule a meeting with our Advisors and discuss all the opportunities at MCIT.
1:1 with Advisor
Meet us
Info Sessions
Schedule a meeting with our Advisors and discuss all the opportunities at MCIT.
Meet us
i
Info Sessions
Schedule a meeting with our Advisors and discuss all the opportunities at MCIT.
Meet us
i
Become job ready
Become job ready
Networking Events
Networking Events
Financial Aid
Resume Preperation
Mentorship & Guidance:
Portfolio Preperation
Networking Events
Events That Make You Job-Ready
At MCIT, our programs go beyond the classroom. We create opportunities to connect, grow, and get hired through a range of career-focused events:
Intelligent Networking Events
Curated sessions designed to connect you with industry professionals and hiring companies.Instructor-Led Introductions
Our instructors share their own professional networks, opening doors to real-world opportunities.Peer-to-Peer Networking
Engage with classmates and alumni to build meaningful connections within your industry.Meet the Recruiter
Participate in exclusive events where recruiters come to meet, mentor, and hire MCIT students.
Attend an infosession
Resume preperation
Networking Events
Resume Preperation
interview Preperation
Portfolio
Preparation
Craft a Winning Resume & Land Your Dream Job Faster!
Your resume is your first impression on potential employers
Join our Resume Preparation Workshop to learn how to create a standout resume that highlights your skills, experience, and strengths in a way that grabs employers’ attention.
Attend an infosession
Resume preperation
Networking Events
Resume Preperation
interview Preperation
Portfolio
Preparation
Craft a Winning Resume & Land Your Dream Job Faster!
Your resume is your first impression on potential employers
Join our Resume Preparation Workshop to learn how to create a standout resume that highlights your skills, experience, and strengths in a way that grabs employers’ attention.
Attend an infosession
Upon successful completion the college grants the student an AEC (Attestation d’études collégiale)
Business Intelligence and Visualization Analyst (LEA.CV)
-900 hrs-
Intructor spotlight
Connect to Content
Add layers or components to make infinite auto-playing slideshows.
Student stories
Student stories
Program Cohorts
Upcoming sessions
& Schedule
Apply Early
Aug 28, 2025
Register Before
Jul 31, 2025
Apply Early
Aug 28, 2025
Register Before
Jul 31, 2025
Apply Early
Aug 28, 2025
Register Before
Jul 31, 2025
Apply Early
Aug 28, 2025
Register Before
Jul 31, 2025
Apply Early
Aug 28, 2025
Register Before
Jul 31, 2025
Apply Early
Aug 28, 2025
Register Before
Jul 31, 2025
FAQs
FAQs
Montreal College of Information Technology
200-1255 Robert-Bourassa Blvd.
Montreal, Quebec H3B 3B2
+1 514 312 2383
Montreal College of Information Technology
Collège des technologies de l’information de Montréal
200-1255 Robert-Bourassa Blvd.
Montreal, Quebec H3B 3B2
+1 514 405 6874
Montreal College of Information Technology
Collège des technologies de l’information de Montréal
200-1255 Robert-Bourassa Blvd.
Montreal, Quebec H3B 3B2
+1 514 405 6874